Reggaetón Music
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Reggaeton (, ), also known as reggaetón and reguetón (), is a music style that originated in
Panama Panama ( , ; es, link=no, Panamá ), officially the Republic of Panama ( es, República de Panamá), is a transcontinental country spanning the southern part of North America and the northern part of South America. It is bordered by Cos ...
during the late 1980s.Reggaetón nació en Panamá y no en Puerto Rico
/ref> It was later popularized in
Puerto Rico Puerto Rico (; abbreviated PR; tnq, Boriken, ''Borinquen''), officially the Commonwealth of Puerto Rico ( es, link=yes, Estado Libre Asociado de Puerto Rico, lit=Free Associated State of Puerto Rico), is a Caribbean island and Unincorporated ...
. It has evolved from
dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2004) "The Rou ...
and has been influenced by American hip hop,
Latin American Latin Americans ( es, Latinoamericanos; pt, Latino-americanos; ) are the citizens of Latin American countries (or people with cultural, ancestral or national origins in Latin America). Latin American countries and their diasporas are multi-eth ...
, and
Caribbean music Caribbean music genres are very diverse. They are each synthesis of African, European, Arab, Asian, and Indigenous influences, largely created by descendants of African slaves (see Afro-Caribbean music), along with contributions from other commun ...
. Vocals include
rapping Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...
and
singing Singing is the act of creating musical sounds with the voice. A person who sings is called a singer, artist or vocalist (in jazz and/or popular music). Singers perform music (arias, recitatives, songs, etc.) that can be sung with or without ...
, typically in Spanish. Reggaeton is regarded as one of the most popular music genres in the Spanish-speaking Caribbean, including
Puerto Rico Puerto Rico (; abbreviated PR; tnq, Boriken, ''Borinquen''), officially the Commonwealth of Puerto Rico ( es, link=yes, Estado Libre Asociado de Puerto Rico, lit=Free Associated State of Puerto Rico), is a Caribbean island and Unincorporated ...
,
Panama Panama ( , ; es, link=no, Panamá ), officially the Republic of Panama ( es, República de Panamá), is a transcontinental country spanning the southern part of North America and the northern part of South America. It is bordered by Cos ...
,
Dominican Republic The Dominican Republic ( ; es, República Dominicana, ) is a country located on the island of Hispaniola in the Greater Antilles archipelago of the Caribbean region. It occupies the eastern five-eighths of the island, which it shares wit ...
,
Cuba Cuba ( , ), officially the Republic of Cuba ( es, República de Cuba, links=no ), is an island country comprising the island of Cuba, as well as Isla de la Juventud and several minor archipelagos. Cuba is located where the northern Caribbea ...
,
Colombia Colombia (, ; ), officially the Republic of Colombia, is a country in South America with insular regions in North America—near Nicaragua's Caribbean coast—as well as in the Pacific Ocean. The Colombian mainland is bordered by the Car ...
, and
Venezuela Venezuela (; ), officially the Bolivarian Republic of Venezuela ( es, link=no, República Bolivariana de Venezuela), is a country on the northern coast of South America, consisting of a continental landmass and many islands and islets in th ...
. Over the 2010s, the genre has seen increased popularity across
Latin America Latin America or * french: Amérique Latine, link=no * ht, Amerik Latin, link=no * pt, América Latina, link=no, name=a, sometimes referred to as LatAm is a large cultural region in the Americas where Romance languages — languages derived f ...
, as well as acceptance within mainstream Western music.


Etymology

The word ''reggaeton'' (formed from the word ''reggae'' plus the
augmentative An augmentative (abbreviated ) is a morphological form of a word which expresses greater intensity, often in size but also in other attributes. It is the opposite of a diminutive. Overaugmenting something often makes it grotesque and so in so ...
suffix ) was first used in 1988 when
El General Edgardo Armando Franco (born 27 September 1969), better known as El General, is a Panamanian former reggae artist considered by some to be one of the fathers of "Reggae en Español". During the early 1990s, he was one of the artists who initiate ...
's representative Michael Ellis gave it that name to describe it as "''reggae grande''" (big reggae). The spellings ''reggaeton'' and ''reggaetón'' are common, although
prescriptivist Linguistic prescription, or prescriptive grammar, is the establishment of rules defining preferred usage of language. These rules may address such linguistic aspects as spelling, pronunciation, vocabulary, syntax, and semantics. Sometimes infor ...
sources such as the Fundéu BBVA and the ''
Academia Puertorriqueña de la Lengua Española The Academia Puertorriqueña de la Lengua Española (Spanish for ''Puerto Rican Academy of the Spanish Language'') is an association of academics and experts on the use of the Spanish language in Puerto Rico. It was founded in San Juan on Januar ...
'' recommend the spelling ''reguetón'', as it conforms more closely with traditional Spanish spelling rules."Reguetón"
. Fundéu BBVA. Retrieved 20 January 2012. "The adaptation 'reguetón' is appropriate and already has a certain use. Therefore it is the recommended form. If the original form is used, it would be written in italics, although since it is a mix of an English word and a Spanish one, there are reasons to write it with tilde and without it (problem solved by the completely adapted form)."
"Ya No Sería 'Reggaetón' Sino 'Reguetón
. El Mundo. Retrieved 20 January 2012. "The music genre Puerto Ricans Daddy Yankee, Don Omar and Calle 13 are spreading through the world has a name; it is pronounced 'reguetón', but there is no consensus of how to write it in Spanish; the Puerto Rican Academy of the Spanish Language will propose that it be written how it is said."


History

Often mistaken for reggae or ''reggae en Español'', reggaeton is a younger genre that originated in the late-1980s in Panama and since then hasfrom become popularized by Puerto Rican artists.
/ref> It had its origins in what was known as Rap y reggae "underground" music, due to its circulation through informal networks and performances at unofficial venues.
DJ Playero Pedro Gerardo Torruellas Brito (born 2 November 1964), better known as Playero DJ, DJ Playero, Playe, Play, was a key figure in the dissemination of reggaeton during its formative period in the 1990s in San Juan, Puerto Rico. Early life Begi ...
and
DJ Nelson Nelson Díaz Martinez (born on April 7, 1972 in San Juan, Puerto Rico), known professionally as DJ Nelson is a Puerto Rican DJ and record producer who played a significant role in the development and popularization of reggaeton. He first made a na ...
were inspired by hip hop and
Dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2004) "The Rou ...
to produce "
riddim Riddim is the Jamaican Patois pronunciation of the English word "rhythm". In the context of reggae and dancehall, it refers to the instrumental accompaniment to a song and is synonymous with the rhythm section. Jamaican music genres that use the ...
s", the first reggaeton tracks. As Caribbean and African-American music gained momentum in Puerto Rico, reggae rap in Spanish marked the beginning of the
Boricua Puerto Ricans ( es, Puertorriqueños; or boricuas) are the people of Puerto Rico, the inhabitants, and citizens of the Commonwealth of Puerto Rico and their descendants. Overview The culture held in common by most Puerto Ricans is referred t ...
underground and was a creative outlet for many young people. This created an inconspicuous-yet-prominent underground youth culture which sought to express itself. As a youth culture existing on the fringes of society and the law, it has often been criticized. The Puerto Rican police launched a campaign against underground music by confiscating cassette tapes from music stores under penal obscenity codes, levying fines and demonizing rappers in the media. Bootleg recordings and word of mouth became the primary means of distribution for this music until 1998, when it coalesced into modern reggaeton. The genre's popularity increased when it was discovered by international audiences during the early 2000s. The new genre, simply called "underground" and later "''perreo''", had explicit lyrics about drugs, violence, poverty, friendship, love and sex. These themes, depicting the troubles of inner-city life, can still be found in reggaeton. "Underground" music was recorded in ''marquesinas'' (or carports) by creators using second-hand recording equipment, mostly. The cassettes were then sold or distributed on the streets from the trunk of a car.Mayra Santos, "Puerto Rican Underground", ''Centro vol. 8 1 & 2'' (1996), p. 219-231. Many of the recordings were made in small ''marquesinas'' and at public "housing complexes such as Villa Kennedy, and Jurutungo". Despite that, the quality of the cassettes was good enough to help increase their popularity among Puerto Rican youth. The availability and quality of the cassettes led to reggaeton's popularity, which crossed socioeconomic barriers in the
Puerto Rican music The music of Puerto Rico has evolved as a heterogeneous and dynamic product of diverse cultural resources. The most conspicuous musical sources of Puerto Rico have included European, Indigenous, and African influences, although many aspects of P ...
scene. The most popular cassettes in the early 1990s were DJ Negro's ''The Noise I'' and ''II'' and DJ Playero's 37 and 38. Gerardo Cruet, who created the recordings, spread the genre from the marginalized residential areas into other sectors of society, particularly private schools. By the mid-1990s, "underground" cassettes were being sold in music stores. The genre caught on with middle-class youth, then found its way into the media. By this time, Puerto Rico had several clubs dedicated to the underground scene; Club Rappers in Carolina and PlayMakers in Puerto Nuevo were the most notable. Bobby "Digital" Dixon's "
Dem Bow "Dem Bow" is a song performed by Jamaican reggae artist Shabba Ranks, produced by Bobby Digital. This song uses the "Ku-Klung-Klung"/"Poco Man Jam" riddim (based on the title of the 1990 Gregory Peck and Red Dragon song) created by Jamaican p ...
" production was played in clubs. Underground music was not originally intended to be club music. In South Florida, DJ Laz and Hugo Diaz of the Diaz Brothers were popularizing the genre from Palm Beach to Miami. Underground music in Puerto Rico was harshly criticized. In February 1995, there was a government-sponsored campaign against underground music and its cultural influence. Puerto Rican police raided six record stores in San Juan, hundreds of cassettes were confiscated and fines imposed in accordance with Laws 112 and 117 against obscenity. The Department of Education banned baggy clothing and underground music from schools. For months after the raids local media demonized rappers, calling them "irresponsible corrupters of the public order." In 1995, DJ Negro released ''The Noise 3'' with a
mockup In manufacturing and design, a mockup, or mock-up, is a scale or full-size model of a design or device, used for teaching, demonstration, design evaluation, promotion, and other purposes. A mockup may be a ''prototype'' if it provides at leas ...
label reading, "Non-explicit lyrics". The album had no cursing until the last song. It was a hit, and underground music continued to seep into the mainstream. Senator
Velda González Velda González de Modestti (April 10, 1933 – April 20, 2016) was a Puerto Rican actress, dancer, comedian, politician and former senator. She was a member of the Senate of Puerto Rico from 1981 to 2005. Early years and studies Velda Gonzále ...
of the Popular Democratic Party and the media continued to view the movement as a social nuisance. During the mid-1990s, the Puerto Rican police and National Guard confiscated reggaeton tapes and CDs to get "obscene" lyrics out of the hands of consumers. Schools banned hip hop clothing and music to quell reggaeton's influence. In 2002, Senator González led public hearings to regulate the sexual "slackness" of reggaeton lyrics. Although the effort did not seem to negatively affect public opinion about reggaeton, it reflected the unease of the government and the upper social classes with what the music represented. Because of its often sexually-charged content and its roots in poor, urban communities, many middle- and upper-class Puerto Ricans found reggaeton threatening, "immoral, as well as artistically deficient, a threat to the social order, apolitical". Despite the controversy, reggaeton slowly gained acceptance as part of Puerto Rican culture — helped, in part, by politicians including González who began to use reggaeton in election campaigns to appeal to younger voters in 2003. Puerto Rican mainstream acceptance of reggaeton has grown and the genre has become part of popular culture, including a 2006
Pepsi Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi was ...
commercial with
Daddy Yankee Ramón Luis Ayala Rodríguez (born February 3, 1976), known professionally as Daddy Yankee, is a Puerto Rican rapper, singer, composer, and actor. Known as the " King of Reggaetón" by music critics and fans alike, he is the artist who coined ...
and PepsiCo's choice of
Ivy Queen Martha Ivelisse Pesante Rodríguez (born March 4, 1972), known professionally as Ivy Queen, is a Puerto Rican singer, rapper, songwriter, and actress. She is considered one of the pioneers of the reggaeton genre, commonly referred to as the Qu ...
as musical spokesperson for Mountain Dew. Other examples of greater acceptance in Puerto Rico are religiously- and educationally-influenced lyrics; ''Reggae School'' is a rap album produced to teach math skills to children, similar to ''
School House Rock ''Schoolhouse Rock!'' is an American interstitial programming series of animated Musical film, musical educational short films (and later, videos) that aired during the Saturday-morning cartoon, Saturday morning children's programming block on the ...
''. Reggaeton expanded when other producers, such as
DJ Nelson Nelson Díaz Martinez (born on April 7, 1972 in San Juan, Puerto Rico), known professionally as DJ Nelson is a Puerto Rican DJ and record producer who played a significant role in the development and popularization of reggaeton. He first made a na ...
and DJ Eric, followed
DJ Playero Pedro Gerardo Torruellas Brito (born 2 November 1964), better known as Playero DJ, DJ Playero, Playe, Play, was a key figure in the dissemination of reggaeton during its formative period in the 1990s in San Juan, Puerto Rico. Early life Begi ...
. During the 1990s,
Ivy Queen Martha Ivelisse Pesante Rodríguez (born March 4, 1972), known professionally as Ivy Queen, is a Puerto Rican singer, rapper, songwriter, and actress. She is considered one of the pioneers of the reggaeton genre, commonly referred to as the Qu ...
's 1996 album ''
En Mi Imperio ''En Mi Imperio'' (English: ''In My Empire'') is the debut album by Puerto Rican reggaeton singer-songwriter Ivy Queen released on House of Music Records and distributed by Sony International Records on September 2, 1997. The album gained her t ...
'',
DJ Playero Pedro Gerardo Torruellas Brito (born 2 November 1964), better known as Playero DJ, DJ Playero, Playe, Play, was a key figure in the dissemination of reggaeton during its formative period in the 1990s in San Juan, Puerto Rico. Early life Begi ...
's ''Playero 37'' (introducing Daddy Yankee) and ''The Noise: Underground'', ''The Noise 5'' and ''The Noise 6'' were popular in Puerto Rico and the
Dominican Republic The Dominican Republic ( ; es, República Dominicana, ) is a country located on the island of Hispaniola in the Greater Antilles archipelago of the Caribbean region. It occupies the eastern five-eighths of the island, which it shares wit ...
.
Don Chezina Don Chezina (born Ricardo Garcia Ortiz in 1976) is a singer, producer, and talent scout of Rap, Reggae, and reggaeton music. He is known for his high, nasal voice and fast rapping along with his most famous song "Tra Tra Tra", which in 1998 becam ...
,
Tempo In musical terminology, tempo (Italian, 'time'; plural ''tempos'', or ''tempi'' from the Italian plural) is the speed or pace of a given piece. In classical music, tempo is typically indicated with an instruction at the start of a piece (often ...
,
Eddie Dee Eddie Alexander Ávila Ortiz (born April 26, 1977), originally known by his stage name Eddie Dee, is a Puerto Rican hip hop recording artist, lyricist and dancer. He began his career in 1990 and launched his debut studio album three years later ...
,
Baby Rasta & Gringo Baby Rasta & Gringo is a Puerto Rican reggaeton duo formed in 1988 in Las Monjas, Hato Rey, Puerto Rico. Originally known as "the Eazy Boyz", they've released five studio albums since 1994 but have had various collaborations prior to 1998. Mos ...
and
Lito & Polaco Lito & Polaco were a Puerto Rican hip hop duo from Carolina, Puerto Rico. Musical careers Lito y Polaco were discovered in the early 1990s by Spanish Hip Hop and Reggaeton pioneer DJ Eric Industry. They formed part of the hip hop/reggaeton grou ...
were also popular. The name "reggaeton" became prominent during the early 2000s, characterized by the dembow beat. It was coined in Puerto Rico to describe a unique fusion of Puerto Rican music. Reggaeton is currently popular throughout Latin America. It increased in popularity with Latino youth in the United States when DJ Joe and DJ Blass worked with
Plan B Plan B typically refers to a contingency plan, a plan devised for an outcome other than in the expected plan. Plan B may also refer to: * Plan B, a brand name of levonorgestrel, an emergency contraception drug Film and television * Plan B En ...
and Sir Speedy on ''Reggaeton Sex'', ''Sandunguero'' and ''Fatal Fantasy''.


2004: Crossover

In 2004, reggaeton became popular throughout the United States and Europe.
Tego Calderón Tegui Calderón Rosario (born February 1, 1972) is a Puerto Rican rapper, singer and actor. He began his musical career in 1996 (as Tego Tec) and was supported by the famous Puerto Rican rapper Eddie Dee, who invited him on his second studio albu ...
was receiving airplay in the U.S., and the music was popular among youth. Daddy Yankee's '' El Cangri.com'' became popular that year in the country, as did
Héctor & Tito Héctor & Tito, were a Puerto Rican reggaeton duo famous for their song "Ay Amor", featuring salsa singer Víctor Manuelle, which was the group's only charting song in the United States. They are widely regarded as one of the most influential an ...
.
Luny Tunes Luny Tunes are a reggaeton production duo consisting of Francisco Saldaña (Luny) and Víctor Cabrera (Tunes) who have been known for creating unique musical rhythms for some of the most popular reggaeton artists since the early 2000s. Biograph ...
and Noriega's '' Mas Flow'',
Yaga & Mackie Yaga & Mackie are a reggaeton duo from Puerto Rico. They are signed to Los Mackieavelikos Inc. Discography Studio albums * 2002: ''Sonando Diferente'' * 2004: ''Clase Aparte'' * 2005: '' La Moda'' * 2007: ''La Reunión'' * 2008: ''Los Mackiea ...
's '' Sonando Diferente'', Tego Calderón's ''
El Abayarde ''El Abayarde'' is the debut album by the Puerto Rican rapper Tego Calderón. It included the singles "Pa' Que Retozen", "Guasa Guasa" and "Al Natural". It was released in 2002 through White Lion Records selling over 50,000 copies its first wee ...
'', Ivy Queen's ''
Diva Diva (; ) is the Latin word for a goddess. It has often been used to refer to a celebrated woman of outstanding talent in the world of opera, theatre, cinema, fashion and popular music. If referring to an actress, the meaning of ''diva'' is clo ...
'',
Zion & Lennox Zion & Lennox are a reggaeton music duo from Carolina, Puerto Rico. In 2004, Zion & Lennox released their first studio album titled ''Motivando A La Yal'' under White Lion Records. After their first album, Zion & Lennox decided to start their own ...
's ''
Motivando a la Yal ''Motivando a la Yal'' is the debut studio album by Puerto Rican reggaeton duo Zion & Lennox. It was released on May 4, 2004, by White Lion Records.cdnuiverse.comMotivando A La Yal cd details/ref> The duo had already made waves with their hitma ...
'' and the '' Desafío'' compilation were also well-received. Rapper
N.O.R.E. Victor James Santiago Jr. (born September 6, 1977), better known by his stage names Noreaga and later N.O.R.E., is an American rapper. Born and raised in Queens, New York, Santiago first rose to prominence as one half of the East Coast hip hop du ...
released a hit single, "
Oye Mi Canto "Oye Mi Canto" ( en, "Hear My Song") is a reggaeton single by N.O.R.E. The song was originally released in 2004 as the lead single from the album ''1 Fan a Day'', which was heretofore unreleased. It is his second biggest hit, peaking at number ...
". Daddy Yankee released ''
Barrio Fino ''Barrio Fino'' (; en, "Fine 'Hood") is the third studio album by Puerto Rican rapper Daddy Yankee, released on July 13, 2004, in the United States by V.I. Music and El Cartel Records and internationally by Machete Music and Polydor Records ...
'' and a hit single, "
Gasolina "Gasolina" ( en, "Gasoline") is a song on Daddy Yankee's 2004 album '' Barrio Fino''. It features uncredited vocals from Glory, who sings the line "dame más gasolina" (meaning "Give me more gasoline"). The song was released as the album's lead ...
", opening the door for reggaeton globally. Tego Calderón recorded the singles "Pa' Que Retozen" and "Guasa Guasa".
Don Omar William Omar Landrón Rivera (born February 10, 1978), better known by his stage name Don Omar, is a Puerto Rican reggaeton singer, songwriter, rapper, record producer and actor. On September 1, 2017, he announced that he would retire after a ...
was popular, particularly in Europe, with " Pobre Diabla" and "
Dale Don Dale "Dale Don Dale" (English: "Hit It Don Hit It") is the track from Don Omar's debut album, ''The Last Don'' released in February, 2003. The album version features female reggaeton singer Glory. Being the album's first single, "Dale Don Dale" recei ...
". Other popular reggaeton artists include
Tony Dize Tony Feliciano Rivera (born May 31, 1982), better known by stage name Tony Dize, is an American singer of Puerto Rican descent. His first recorded performance was from the album ''Blin Blin, Vol. 1'', with Wisin & Yandel in 2003, after which he c ...
,
Angel & Khriz Angel & Khriz are a Puerto Rican reggaeton duo, consisting of Angel Rivera Guzmán (Angel) and Christian Colón Rolon (Khriz). Their high-impact performance on this first-time-out recording led to their sponsorship by Héctor el Father. Through ...
,
Nina Sky Nina Sky is an American musical duo consisting of identical twins Nicole and Natalie Albino. Their debut single "Move Ya Body", released from their self-titled debut album in 2004, was a success, reaching number four on the ''Billboard'' Hot 10 ...
,
Dyland & Lenny Dyland & Lenny were a Puerto Rican reggaeton duo, consisting of Carlos Castillo Cruz (Dyland) and Julio Manuel González Távarez (Lenny). Career Both had planned to become basketball players before making a career in music. They started the ...
,
RKM & Ken-Y Rakim & Ken-Y is a reggaeton duo formed in 2003 by José Nieves (Rakim) and Kenny Vázquez (Ken-Y). The artists are renowned in the Latin music world for being the first to successfully fuse mainstream pop music with the reggaeton street rhythms ...
,
Julio Voltio Julio Voltio (born as Julio Irving Ramos Filomeno on June 11, 1977 in Santurce, Puerto Rico) is a Puerto Rican former reggaeton artist. A pioneer of the reggaeton genre, Voltio retired from music in 2014 and dedicated himself to preaching Christi ...
, Calle 13,
Héctor Delgado Hector () is an English, French, Scottish, and Spanish given name. The name is derived from the name of Hektor, a legendary Trojan champion who was killed by the Greek Achilles. The name ''Hektor'' is probably derived from the Greek ''ékhein'', m ...
,
Wisin & Yandel Wisin & Yandel is a Puerto Rican reggaeton duo consisting of Wisin and Yandel. They started their career in the late 1990s and have been together since, winning several awards including a Grammy Award in 2009. They became the first and the only ...
and
Tito El Bambino Efraín David Fines Nevares (born October 5, 1981) known professionally as Tito "El Bambino" is a Puerto Rican singer and songwriter who rose to fame as part of the duo Héctor & Tito. In 2010, his song, " El Amor", written with Joan Ortiz Esp ...
. In late 2004 and early 2005, inspired by the success of "Gasolina",
Shakira Shakira Isabel Mebarak Ripoll ( , ; born 2 February 1977), professionally known by the mononym Shakira, is a Colombian singer and songwriter. Born and raised in Barranquilla, she has been referred to as the " Queen of Latin Music" and is ...
collaborated with
Alejandro Sanz Alejandro Sánchez Pizarro, better known as Alejandro Sanz (; born 18 December 1968), is a Spanish musician, singer and composer. Sanz has won 22 Latin Grammy Awards and four Grammy Awards. He has received the Latin Grammy for Latin Grammy Awar ...
to record "
La Tortura "" (English: "The Torture") is a song by Colombian singer Shakira, featuring Spanish singer Alejandro Sanz, from Shakira's sixth studio album ''Fijación Oral, Vol. 1'' (2005). It was released on 13 April 2005 by Epic Records as the lead single ...
" and "La Tortura – Shaketon Remix" for her album, '' Fijación Oral Vol. 1'', further popularizing reggaeton. Four reggaeton songs were sung at the 2005 MTV Video Music Awards: by
Don Omar William Omar Landrón Rivera (born February 10, 1978), better known by his stage name Don Omar, is a Puerto Rican reggaeton singer, songwriter, rapper, record producer and actor. On September 1, 2017, he announced that he would retire after a ...
(" Dile"), Tego Calderón, Daddy Yankee, and Shakira with Sanz – the first time any reggaeton song was performed on that stage. Musicians began to incorporate bachata into reggaeton,Raquel Z. Rivera, Wayne Marshall and Deborah Pacini Hernandez
"Reggaeton"
Duke University Press Duke University Press is an academic publisher and university press affiliated with Duke University. It was founded in 1921 by William T. Laprade as The Trinity College Press. (Duke University was initially called Trinity College). In 1926 Du ...
. 2009. pg. 143-144
with Ivy Queen releasing singles ("
Te He Querido, Te He Llorado "Te He Querido, Te He Llorado" (English: "I Have Loved You, I Have Cried For You") is a song by Puerto Rican reggaetón recording artist Ivy Queen, from her fifth studio album, '' Flashback'' (2005). It was written by Queen, Francisco Saldaña a ...
" and "La Mala") featuring bachata's signature guitar sound, slower, romantic rhythms and emotive singing style. Daddy Yankee's "
Lo Que Paso, Paso Lo may refer to any of the following: Arts and entertainment * ''Lo!'', the third published nonfiction work of the author Charles Fort * L.O., a fictional character in the Playhouse Disney show Happy Monster Band * ''Lo'' (film), a 2009 indepe ...
" and Don Omar's "Dile" are also bachata-influenced. In 2005 producers began to remix existing reggaeton music with bachata, marketing it as '' bachaton'': "bachata, Puerto Rican style".


2006–2017: Topping the charts

In May 2006, Don Omar's ''
King of Kings King of Kings; grc-gre, Βασιλεὺς Βασιλέων, Basileùs Basiléōn; hy, արքայից արքա, ark'ayits ark'a; sa, महाराजाधिराज, Mahārājadhirāja; ka, მეფეთ მეფე, ''Mepet mepe'' ...
'' was the highest-ranking reggaeton LP to date on the U.S. charts, debuting atop the
Top Latin Albums Top Latin Albums is a record chart published by ''Billboard'' magazine and is labeled as the most important music chart for Spanish language, full-length albums in the American music market. Like all ''Billboard'' album charts, the chart is based ...
chart and peaking at number seven on the ''Billboard'' 200 chart. Omar's single, "Angelito", topped the ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' Latin Rhythm Radio Chart. He broke
Britney Spears Britney Jean Spears (born December 2, 1981) is an American singer. Often referred to as the " Princess of Pop", she is credited with influencing the revival of teen pop during the late 1990s and early 2000s. After appearing in stage productio ...
' in-store-appearance sales record at Downtown Disney's Virgin music store. In June 2007, Daddy Yankee's '' El Cartel III: The Big Boss'' set a first-week sales record for a reggaeton album, with 88,000 copies sold. It topped the Top Latin Albums and Top Rap Albums charts, the first reggaeton album to do so on the latter. The album peaked at number nine on the ''Billboard'' 200, the second-highest reggaeton album on the mainstream chart.
Artist Chart History – Daddy Yankee An artist is a person engaged in an activity related to creating art, practicing the arts, or demonstrating an art. The common usage in both everyday speech and academic discourse refers to a practitioner in the visual arts only. However, the ...
– Billboard.com – Accessed 10 November 2008
The third-highest-ranking reggaeton album was
Wisin & Yandel Wisin & Yandel is a Puerto Rican reggaeton duo consisting of Wisin and Yandel. They started their career in the late 1990s and have been together since, winning several awards including a Grammy Award in 2009. They became the first and the only ...
's '' Wisin vs. Yandel: Los Extraterrestres'', which debuted at number 14 on the ''Billboard'' 200 and number one on the Top Latin Albums chart later in 2007. Billboard.com – Artist Chart History – Wisin & Yandel/ref> In 2008 Daddy Yankee soundtrack to his film, '' Talento de Barrio'', debuted at number 13 on the ''Billboard'' 200 chart. It peaked at number one on the Top Latin Albums chart, number three on ''Billboard's''
Top Soundtracks The ''Billboard'' charts tabulate the relative weekly popularity of songs and albums in the United States and elsewhere. The results are published in ''Billboard'' magazine. ''Billboard'' biz, the online extension of the ''Billboard'' charts, pr ...
and number six on the Top Rap Albums chart. In 2009, Wisin & Yandel's ''
La Revolución ''La Revolución'' (English: ''The Revolution'') is the sixth studio album, and ninth overall, album by Puerto Rican reggaeton duo Wisin & Yandel. It was released on May 26, 2009 by Machete Music and WY Records.Top Latin Albums Top Latin Albums is a record chart published by ''Billboard'' magazine and is labeled as the most important music chart for Spanish language, full-length albums in the American music market. Like all ''Billboard'' album charts, the chart is based ...
and number three on the Top Rap Albums charts. By 2008, Reggaeton was the "biggest-selling genre of Latin music" and one of its artists, Tego Calderon, was using it to describe and encourage
black pride Black Pride in the United States is a movement which encourages black people to celebrate African-American culture and embrace their African heritage. In the United States, it was a direct response to white racism especially during the Civi ...
.


2017–present: "Despacito" effect

In 2017, the music video for "
Despacito "Despacito" (; "Slowly") is a song by Puerto Rican singer Luis Fonsi featuring Puerto Rican rapper and singer Daddy Yankee as the lead single from Fonsi's 2019 studio album ''Vida''. Released on January 12, 2017, the song was written by Fonsi, ...
" by
Luis Fonsi Luis Alfonso Rodríguez López-Cepero (born April 15, 1978), known by his stage name Luis Fonsi (), is a Puerto Rican singer. He is known for multiple songs, one of them being "Despacito" featuring rapper Daddy Yankee. Fonsi received his first ...
featuring
Daddy Yankee Ramón Luis Ayala Rodríguez (born February 3, 1976), known professionally as Daddy Yankee, is a Puerto Rican rapper, singer, composer, and actor. Known as the " King of Reggaetón" by music critics and fans alike, he is the artist who coined ...
reached one billion views in less than three months. From January 2018 to November 2020, the music video was the most viewed YouTube video of all-time. With its 3.3 million certified sales plus track-equivalent streams, "Despacito" became one of the best-selling Latin singles in the United States. The success of the song and its remix version led Daddy Yankee to become the most listened-to artist worldwide on the streaming service
Spotify Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...
on 9 July 2017, being the first Latin artist to do so. He later became the fifth most listened-to male artist and the sixth overall of 2017 on Spotify. In June 2017, "Despacito" was cited by ''Billboard''s Leila Cobo as the song that renewed interest in the
Latin music Latin music (Portuguese language, Portuguese and es, música latina) is a term used by the music industry as a catch-all category for various styles of music from Ibero-America (including Music of Spain, Spain and Portuguese music, Portugal) ...
market from recording labels in the United States. Julyssa Lopez of ''The Washington Post'' stated that the successes of "Despacito" and J Balvin's " Mi Gente" is "the beginning of a new Latin crossover era." Stephanie Ho of
Genius Genius is a characteristic of original and exceptional insight in the performance of some art or endeavor that surpasses expectations, sets new standards for future works, establishes better methods of operation, or remains outside the capabiliti ...
website wrote that "the successes of 'Despacito' and 'Mi Gente' could point to the beginning of a successful wave for Spanish-language music in the US." Ho also stated that "as 'Despacito' proves, fans don't need to understand the language in order to enjoy the music", referring to the worldwide success of the song, including various non-Spanish-speaking countries.


"Te Boté" and the minimalist dembow

In April 2018, "Te Boté" was released by Nio Garcia, Casper Magico, Darell,
Ozuna Juan Carlos Ozuna Rosado (; born March 13, 1992), known simply by his surname Ozuna, is a Puerto Rican singer. Five of his studio albums have topped the ''Billboard'' Top Latin Albums chart, with ''Aura'' (2018) charting at number seven on ...
,
Bad Bunny Benito Antonio Martínez Ocasio (born March 10, 1994), known professionally as Bad Bunny, is a Puerto Rican rapper and singer. His musical style is defined as Latin trap and reggaeton. He rose to prominence in 2016 with his song "Diles", wh ...
and
Nicky Jam Nick Rivera Caminero (born March 17, 1981), known professionally as Nicky Jam, is an American singer and actor. He is best known for hits such as " X", " Travesuras", "En la Cama", "Te Busco", "El Perdón", "Hasta el Amanecer", and "El Amante"; ...
. It reached number one on the ''Billboard'' Hot Latin Songs chart. It currently has over 1.8 billion views on YouTube. Many artists began to mark strong commercial trends in a market dominated by mixing Latin trap and reggaeton followed by a new minimalist dembow rhythm. For example, songs such as "Adictiva" by Daddy Yankee and Anuel AA, "Asesina" by Brytiago and Darell, "Cuando Te Besé" by Becky G and Paulo Londra, "No Te Veo" by Casper Magico and many other songs have been made in this style.


Characteristics


Rhythm

The
dembow Dembow is a Dominican musical genre that can be traced to a riddim that originated in Jamaican dancehall. When Shabba Ranks released "Dem Bow" in 1990, it did not take long for the dembow genre to form. Riddims were built from the song and th ...
riddim Riddim is the Jamaican Patois pronunciation of the English word "rhythm". In the context of reggae and dancehall, it refers to the instrumental accompaniment to a song and is synonymous with the rhythm section. Jamaican music genres that use the ...
was created by Jamaican
dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2004) "The Rou ...
producers Producer or producers may refer to: Occupations *Producer (agriculture), a farm operator *A stakeholder of economic production *Film producer, supervises the making of films **Executive producer, contributes to a film's budget and usually does not ...
during the late 1980s and early 1990s. Dembow consists of a kick drum, kickdown drum, palito, snare drum, timbal, timballroll and (sometimes) a high-hat cymbal. Dembow's percussion pattern was influenced by dancehall and other
West Indian A West Indian is a native or inhabitant of the West Indies (the Antilles and the Lucayan Archipelago). For more than 100 years the words ''West Indian'' specifically described natives of the West Indies, but by 1661 Europeans had begun to use it ...
music ( soca, calypso and
cadence In Western musical theory, a cadence (Latin ''cadentia'', "a falling") is the end of a phrase in which the melody or harmony creates a sense of full or partial resolution, especially in music of the 16th century onwards.Don Michael Randel (1999) ...
); this gives dembow a pan-Caribbean flavor.
Steely & Clevie Steely & Clevie was a Jamaican dancehall reggae production duo that was composed of members Wycliffe Johnson and Cleveland Browne. The duo worked with artists such as the Specials, Gregory Peck ("Poco Man Jam," 1990), Bounty Killer, Elephant Ma ...
, creators of the Poco Man Jam riddim, are usually credited with the creation of dembow. At its heart is the 3+3+2 ( tresillo) rhythm, complemented by a bass drum in 4/4 time. The riddim was first highlighted by
Shabba Ranks Shabba Ranks (born Rexton Rawlston Fernando Gordon; 17 January 1966) is a Jamaican dancehall musician. In the late 1980s and early 1990s, he was one of the most popular Jamaican musicians in the world. Throughout his prominence in his home cou ...
in "
Dem Bow "Dem Bow" is a song performed by Jamaican reggae artist Shabba Ranks, produced by Bobby Digital. This song uses the "Ku-Klung-Klung"/"Poco Man Jam" riddim (based on the title of the 1990 Gregory Peck and Red Dragon song) created by Jamaican p ...
", from his 1991 album ''
Just Reality ''Just Reality'' is the second solo studio album by Jamaican dancehall/reggae recording artist Shabba Ranks. It was released in 1990 via VP Records, and produced by Bobby "Digital" Dixon. This album did not receive as many good reviews as its p ...
''. To this day, elements of the song's accompaniment track are found in over 80% of all reggaeton productions. During the mid-1980s, dancehall music was revolutionized by the electronic keyboard and drum machine; subsequently, many dancehall producers used them to create different dancehall riddims. Dembow's role in reggaeton is a basic building block, a skeletal sketch in percussion. In Reggaeton 'dembow' also incorporates identical Jamaican riddims such as Bam Bam, Hot This Year, Poco Man Jam, Fever Pitch, Red Alert, Trailer Reloaded and Big Up riddims, and several samples are often used. Some reggaeton hits incorporate a lighter, electrified version of the riddim. Examples are "
Pa' Que la Pases Bien "Pa' Que la Pases Bien" ( en, "So That You Have a Good Time") is a single by American reggaeton artist Arcángel from his first compilation album ''El Fenomeno'', released in February 2008. When the album was almost completed, some of the tracks ...
" and " Quiero Bailar", which uses the Liquid riddim. Since 2018 a new variation of the Dembow rhythm has emerged; Starting with Te Bote, a sharper minimalist Dembow has become a stable of Reggaeton production which has allowed for more syncopated rhythmic experiments.


Lyrics and themes

Reggaeton lyrical structure resembles that of hip hop. Although most reggaeton artists recite their lyrics
rapping Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...
(or resembling rapping) rather than
singing Singing is the act of creating musical sounds with the voice. A person who sings is called a singer, artist or vocalist (in jazz and/or popular music). Singers perform music (arias, recitatives, songs, etc.) that can be sung with or without ...
, many alternate rapping and singing. Reggaeton uses traditional verse-chorus-bridge hip hop structure. Like hip hop, reggaeton songs have a
hook A hook is a tool consisting of a length of material, typically metal, that contains a portion that is curved or indented, such that it can be used to grab onto, connect, or otherwise attach itself onto another object. In a number of uses, one e ...
which is repeated throughout the song.
Latino Latino or Latinos most often refers to: * Latino (demonym), a term used in the United States for people with cultural ties to Latin America * Hispanic and Latino Americans in the United States * The people or cultures of Latin America; ** Latin A ...
ethnic identity is a common musical, lyrical and visual theme. Unlike hip-hop CDs, reggaeton discs generally do not have parental advisories. An exception is Daddy Yankee's ''
Barrio Fino en Directo ''Barrio Fino en Directo'' is the second live album by Puerto Rican rapper Daddy Yankee, released on December 13, 2005, by El Cartel Records and distributed by Interescope Records. The album is a live collection of songs from Daddy Yankee's previ ...
'' (''Barrio Fino Live''), whose live material (and with
Snoop Dogg Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, " ...
in "
Gangsta Zone "Gangsta Zone" is a song by rappers Daddy Yankee and Snoop Dogg, released in 2005 as the second single from Yankee's album '' Barrio Fino en Directo''. Music video The music video was filmed on January 27, 2006 at locations around Torres Sabana, ...
") were labeled explicit. Snoop Dogg and Daddy Yankee filmed the video for "Gangsta Zone" in Torres Sabana housing projects in Carolina, Puerto Rico on January 27, 2006. Shot in
grayscale In digital photography, computer-generated imagery, and colorimetry, a grayscale image is one in which the value of each pixel is a single sample representing only an ''amount'' of light; that is, it carries only intensity information. Graysca ...
, Daddy Yankee said the video depicts "the real way we live on the island". Artists such as
Alexis & Fido Alexis & Fido, a.k.a. Los Pitbulls,Reggaetón 'Pitbulls' Ready To S ...
circumvent radio and television censorship by sexual innuendo and lyrics with
double meaning A double entendre (plural double entendres) is a figure of speech or a particular way of wording that is devised to have a double meaning, of which one is typically obvious, whereas the other often conveys a message that would be too socially ...
s. Some songs have raised concerns about their depiction of women. Although reggaeton began as a mostly-male genre, the number of women artists has been a slowly increasing and include the " Queen of Reggaeton",
Ivy Queen Martha Ivelisse Pesante Rodríguez (born March 4, 1972), known professionally as Ivy Queen, is a Puerto Rican singer, rapper, songwriter, and actress. She is considered one of the pioneers of the reggaeton genre, commonly referred to as the Qu ...
,
Mey Vidal Mey Vidal (born October 10, 1984) is a Cuban reggae en Español, Dance hall, and reggaeton singer and composer. Born in Palma Soriano, a city in Santiago de Cuba Province, is one of the first to represent the female genre in the reggaeton ...
,
K-Narias K-Narias is a reggaeton/pop music group formed by twin sisters Gara and Loida H, born on 12 January 1985 in Santa Cruz de Tenerife, Canary Islands, Spain. K-Narias are twins born and raised in the Canary Islands, specifically in Santa Cruz d ...
,
Adassa Adassa (born February 5, 1987) is an American urban reggaeton singer. Early life Adassa was born in Miami, Florida, and raised in St. Croix, Virgin Islands, by her Afro-Colombian parents. Career She has toured and collaborated with artist ...
,
La Sista La Sista (Maidel Amador Canales) is a female reggaeton singer.Gutierrez, Evan C.La Sista Biography, Allmusic, retrieved December 16, 2010 From Loíza, Puerto Rico, several members of her family are also musicians. She got a big break at the age ...
and Glory.


Dance

''Sandungueo'', or ''perreo'', is a dance associated with reggaeton which emerged during the early 1990s in Puerto Rico. It focuses on
grinding Grind is the cross-sectional shape of a blade. Grind, grinds, or grinding may also refer to: Grinding action * Grinding (abrasive cutting), a method of crafting * Grinding (dance), suggestive club dancing * Grinding (video gaming), repetitive and ...
, with one partner facing the back of the other (usually male behind female). Another way of describing this dance is "back-to-front", where the woman presses her rear into the pelvis of her partner to create sexual stimulation. Since traditional couple dancing is face-to-face (such as square dancing and the waltz), reggaeton dancing initially shocked observers with its sensuality but was featured in several music videos. It is also known as
daggering Daggering is a form of dance originating from Jamaica. The dance incorporates the male dancer ramming his crotch area into the female dancer's buttocks, and other forms of frantic movement. Daggering is not a traditional dance; it is of recent orig ...
,
grinding Grind is the cross-sectional shape of a blade. Grind, grinds, or grinding may also refer to: Grinding action * Grinding (abrasive cutting), a method of crafting * Grinding (dance), suggestive club dancing * Grinding (video gaming), repetitive and ...
or juking in the English-speaking areas of the U.S.


Popularity


Latin America

Over the past decade, reggaeton has received mainstream recognition in the Spanish-speaking Caribbean, where the genre originated from, including
Puerto Rico Puerto Rico (; abbreviated PR; tnq, Boriken, ''Borinquen''), officially the Commonwealth of Puerto Rico ( es, link=yes, Estado Libre Asociado de Puerto Rico, lit=Free Associated State of Puerto Rico), is a Caribbean island and Unincorporated ...
,
Cuba Cuba ( , ), officially the Republic of Cuba ( es, República de Cuba, links=no ), is an island country comprising the island of Cuba, as well as Isla de la Juventud and several minor archipelagos. Cuba is located where the northern Caribbea ...
,
Panama Panama ( , ; es, link=no, Panamá ), officially the Republic of Panama ( es, República de Panamá), is a transcontinental country spanning the southern part of North America and the northern part of South America. It is bordered by Cos ...
, the
Dominican Republic The Dominican Republic ( ; es, República Dominicana, ) is a country located on the island of Hispaniola in the Greater Antilles archipelago of the Caribbean region. It occupies the eastern five-eighths of the island, which it shares wit ...
,
Colombia Colombia (, ; ), officially the Republic of Colombia, is a country in South America with insular regions in North America—near Nicaragua's Caribbean coast—as well as in the Pacific Ocean. The Colombian mainland is bordered by the Car ...
and
Venezuela Venezuela (; ), officially the Bolivarian Republic of Venezuela ( es, link=no, República Bolivariana de Venezuela), is a country on the northern coast of South America, consisting of a continental landmass and many islands and islets in th ...
, where it is now regarded as one of the most popular music genres. Reggaeton has also seen increased popularity in the wider Latin America region, including in
El Salvador El Salvador (; , meaning " The Saviour"), officially the Republic of El Salvador ( es, República de El Salvador), is a country in Central America. It is bordered on the northeast by Honduras, on the northwest by Guatemala, and on the south b ...
,
Honduras Honduras, officially the Republic of Honduras, is a country in Central America. The republic of Honduras is bordered to the west by Guatemala, to the southwest by El Salvador, to the southeast by Nicaragua, to the south by the Pacific Oce ...
,
Guatemala Guatemala ( ; ), officially the Republic of Guatemala ( es, República de Guatemala, links=no), is a country in Central America. It is bordered to the north and west by Mexico; to the northeast by Belize and the Caribbean; to the east by H ...
,
Nicaragua Nicaragua (; ), officially the Republic of Nicaragua (), is the largest country in Central America, bordered by Honduras to the north, the Caribbean to the east, Costa Rica to the south, and the Pacific Ocean to the west. Managua is the cou ...
,
Costa Rica Costa Rica (, ; ; literally "Rich Coast"), officially the Republic of Costa Rica ( es, República de Costa Rica), is a country in the Central American region of North America, bordered by Nicaragua to the north, the Caribbean Sea to the no ...
,
Mexico Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...
,
Argentina Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, th ...
,
Chile Chile, officially the Republic of Chile, is a country in the western part of South America. It is the southernmost country in the world, and the closest to Antarctica, occupying a long and narrow strip of land between the Andes to the east a ...
,
Uruguay Uruguay (; ), officially the Oriental Republic of Uruguay ( es, República Oriental del Uruguay), is a country in South America. It shares borders with Argentina to its west and southwest and Brazil to its north and northeast; while bordering ...
,
Ecuador Ecuador ( ; ; Quechua: ''Ikwayur''; Shuar: ''Ecuador'' or ''Ekuatur''), officially the Republic of Ecuador ( es, República del Ecuador, which literally translates as "Republic of the Equator"; Quechua: ''Ikwadur Ripuwlika''; Shuar: ''Eku ...
and
Peru , image_flag = Flag of Peru.svg , image_coat = Escudo nacional del Perú.svg , other_symbol = Great Seal of the State , other_symbol_type = Seal (emblem), National seal , national_motto = "Fi ...
. In Cuba, reggaeton came to incorporate elements of traditional
Cuban music The music of Cuba, including its instruments, performance, and dance, comprises a large set of unique traditions influenced mostly by west African and European (especially Spanish) music. Due to the syncretic nature of most of its genres, Cuban mu ...
, leading to the hybrid
Cubaton Reggaeton (, ), also known as reggaetón and reguetón (), is a music style that originated in Panama during the late 1980s. It was later popularized in Puerto Rico. It has evolved from dancehall and has been influenced by American hip hop, ...
. Two bands credited with popularizing Cubaton are
Máxima Alerta Máxima Alerta is a Cuban-American fusion music band known for its merging of Cuban reggaeton, or Cubaton, with traditional Cuban music and other Latin musical genres.Sullivan, Al (October 16, 2016)"Trash truck worker competes for a Latin Grammy: ...
(founded in 1999) and
Cubanito 20.02 Cubanito, also known by the former name Cubanito 20.02, is a Cuban reggaeton/ cubaton band. The band is credited, along with the band Máxima Alerta, with popularizing cubaton, though Cubanito is influenced more by Jamaican music, whereas Máxim ...
. The former is notable for fusing Cubaton with other genres, such as
son Cubano Son cubano is a genre of music and dance that originated in the highlands of eastern Cuba during the late 19th century. It is a syncretic genre that blends elements of Spanish and African origin. Among its fundamental Hispanic components are th ...
,
conga The conga, also known as tumbadora, is a tall, narrow, single-headed drum from Cuba. Congas are staved like barrels and classified into three types: quinto (lead drum, highest), tres dos or tres golpes (middle), and tumba or salidor (lowest). ...
,
cumbia Cumbia refers to a number of musical rhythms and folk dance traditions of Latin America, generally involving musical and cultural elements from American Indigenous peoples, enslaved Africans during colonial times, and Europeans. Examples include: ...
,
salsa Salsa most often refers to: * Salsa (Mexican cuisine), a variety of sauces used as condiments * Salsa music, a popular style of Latin American music * Salsa (dance), a Latin dance associated with Salsa music Salsa or SALSA may also refer to: A ...
, merengue, and
Cuban rumba Rumba is a secular genre of Cuban music involving dance, percussion, and song. It originated in the northern regions of Cuba, mainly in urban Havana and Matanzas, during the late 19th century. It is based on African music and dance traditions, ...
, as well as styles and forms such as
rap Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...
and
ballads A ballad is a form of verse, often a narrative set to music. Ballads derive from the medieval French ''chanson balladée'' or ''ballade'', which were originally "dance songs". Ballads were particularly characteristic of the popular poetry and ...
, whereas the latter's music is influenced more by Jamaican music. The government of Cuba imposed restrictions on reggaeton in public places in 2012. In March 2019, the government went a step further; they banned the "aggressive, sexually explicit and obscene messages of reggaeton" from radio and television, as well as performances by street musicians. The first name of reggaeton in
Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...
was the Señores Cafetões group, who became known in 2007 with the track "Piriguete" - which at the time was mistakenly mistaken by Brazilians for hip hop and Brazilian funk because reggaeton was still a genre almost unknown in the country. In Brazil, this musical genre only reached a reasonable popularity around the middle of the decade of 2010. The first great success of the genre in the country was the song "Yes or no" by
Anitta Anitta may refer to: * Anitta (king), Hittite king *Anitta (singer) Larissa de Macedo Machado (born March 30, 1993), known professionally as Anitta, is a Brazilian singer, songwriter and television host. She is regarded as one of biggest Brazi ...
with
Maluma Juan Luis Londoño Arias (born 28 January 1994), known professionally as Maluma, is a Colombian singer, songwriter, and actor. Born and raised in Medellín, he developed an interest in music at a young age, recording songs since age sixteen. ...
. One of the explanations for reggaeton has not reached the same level of popularity that exists in other Latin American countries is due to the fact that Brazil is a Portuguese-speaking country, which has historically led it to become more isolationist than other Latin American countries in the musical scene. The musical rhythm only became popular in the country when it reached other markets, like the American. The genre is now overcoming the obstacle of language. Some of the biggest names in the Brazilian music market have partnered with artists from other Latin American countries and explored the rhythm.


United States

The New York-based rapper
N.O.R.E. Victor James Santiago Jr. (born September 6, 1977), better known by his stage names Noreaga and later N.O.R.E., is an American rapper. Born and raised in Queens, New York, Santiago first rose to prominence as one half of the East Coast hip hop du ...
, also known as Noreaga, produced
Nina Sky Nina Sky is an American musical duo consisting of identical twins Nicole and Natalie Albino. Their debut single "Move Ya Body", released from their self-titled debut album in 2004, was a success, reaching number four on the ''Billboard'' Hot 10 ...
's 2004 hit "
Oye Mi Canto "Oye Mi Canto" ( en, "Hear My Song") is a reggaeton single by N.O.R.E. The song was originally released in 2004 as the lead single from the album ''1 Fan a Day'', which was heretofore unreleased. It is his second biggest hit, peaking at number ...
", which featured
Tego Calderón Tegui Calderón Rosario (born February 1, 1972) is a Puerto Rican rapper, singer and actor. He began his musical career in 1996 (as Tego Tec) and was supported by the famous Puerto Rican rapper Eddie Dee, who invited him on his second studio albu ...
and Daddy Yankee, and reggaeton became popular in the U.S.Marshall, Wayne. "The Rise of Reggaeton". oston Phoenix 19 January 2006. Daddy Yankee then caught the attention of many hip-hop artists with his song "
Gasolina "Gasolina" ( en, "Gasoline") is a song on Daddy Yankee's 2004 album '' Barrio Fino''. It features uncredited vocals from Glory, who sings the line "dame más gasolina" (meaning "Give me more gasoline"). The song was released as the album's lead ...
", and that year
XM Radio XM Satellite Radio (XM) was one of the three satellite radio (SDARS) and online radio services in the United States and Canada, operated by Sirius XM, Sirius XM Holdings. It provided pay-for-service radio, analogous to subscription cable televisi ...
introduced its reggaeton channel, Fuego (XM). Although XM Radio removed the channel in December 2007 from home and car receivers, it can still be streamed from the XM Satellite Radio website. Reggaeton is the foundation of a Latin-American commercial-radio term,
hurban Hurban is a radio programming format from radio chain giant Clear Channel Communications and Senior VP Alfredo Alonso. Hurban radio stations target young Hispanics in the United States, primarily consisting of reggaeton, Latin trap, Latin rap, ...
, a combination of "Hispanic" and "urban" used to evoke the musical influences of hip hop and Latin American music. Reggaeton, which evolved from dancehall and reggae, and with influences from hip hop has helped Latin-Americans contribute to urban American culture and keep many aspects of their Hispanic heritage. The music relates to American socioeconomic issues, including gender and race, in common with hip hop.


Europe

Although reggaeton is less popular in Europe than it is in Latin America, it appeals to Latin American immigrants, especially in
Spain , image_flag = Bandera de España.svg , image_coat = Escudo de España (mazonado).svg , national_motto = ''Plus ultra'' (Latin)(English: "Further Beyond") , national_anthem = (English: "Royal March") , i ...
. A Spanish media custom, ''"La Canción del Verano"'' ("The Song of the Summer"), in which one or two songs define the season's mood, was the basis of the popularity of reggaeton songs such as "Baila Morena" by
Héctor & Tito Héctor & Tito, were a Puerto Rican reggaeton duo famous for their song "Ay Amor", featuring salsa singer Víctor Manuelle, which was the group's only charting song in the United States. They are widely regarded as one of the most influential an ...
and
Daddy Yankee Ramón Luis Ayala Rodríguez (born February 3, 1976), known professionally as Daddy Yankee, is a Puerto Rican rapper, singer, composer, and actor. Known as the " King of Reggaetón" by music critics and fans alike, he is the artist who coined ...
's "Gasolina" in 2005.


Asia

In the
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
, reggaeton artists primarily use the
Filipino language Filipino (; , ) is an Austronesian language. It is the national language ( / ) of the Philippines, and one of the two official languages of the country, with English. It is a standardized variety of Tagalog based on the native dialect, spoke ...
instead of
Spanish Spanish might refer to: * Items from or related to Spain: **Spaniards are a nation and ethnic group indigenous to Spain **Spanish language, spoken in Spain and many Latin American countries **Spanish cuisine Other places * Spanish, Ontario, Can ...
or
English English usually refers to: * English language * English people English may also refer to: Peoples, culture, and language * ''English'', an adjective for something of, from, or related to England ** English national ide ...
. One example of a popular local reggaeton act is Zamboangueño duo Dos Fuertes, who had a dance hit in 2007 with "Tarat Tat", and who primarily uses the
Chavacano language Chavacano or Chabacano is a group of Spanish-based creole languages, Spanish-based creole language varieties spoken in the Philippines. The variety spoken in Zamboanga City, located in the southern Philippine island group of Mindanao, has the hi ...
in their songs. In 2020, Malaysian rapper
Namewee use both this parameter and , birth_date to display the person's date of birth, date of death, and age at death) --> , death_place = , death_cause = , body_discovered = , resting_place = , resting_place_coordinate ...
released the single and music video "China Reggaeton" featuring Anthony Wong. It is the first time reggaeton was sung in the Chinese languagea of Mandarin and Hakka and accompanied by traditional Chinese instruments like the
erhu The ''erhu'' (; ) is a Chinese two-stringed bowed musical instrument, more specifically a spike fiddle, which may also be called a ''Southern Fiddle'', and is sometimes known in the Western world as the ''Chinese violin'' or a ''Chinese two-s ...
,
pipa The pipa, pípá, or p'i-p'a () is a traditional Chinese musical instrument, belonging to the plucked category of instruments. Sometimes called the "Chinese lute", the instrument has a pear-shaped wooden body with a varying number of frets rang ...
and
guzheng The zheng () or gu zheng (), is a Chinese plucked zither. The modern guzheng commonly has 21, 25, or 26 strings, is long, and is tuned in a major pentatonic scale. It has a large, resonant soundboard made from ''Paulownia'' wood. Other co ...
, creating a fusion of reggaeton and traditional Chinese musical styles.


Criticism

Despite the great popularity of the genre as a whole, reggaeton has also attracted criticism due to its constant references to sexual and violent themes. Mexican singer-songwriter
Aleks Syntek Raúl Alejandro Escajadillo Peña (born 29 September 1969), known by his stage name, Aleks Syntek, is a Mexican singer and songwriter. He has earned nine nominations for the Latin Grammy Awards, a Grammy nomination, five nominations for the MT ...
made a public post on social media complaining that such music was played on Mexico City's airport in the morning with children present. By 2019, other singers who expressed dismay over the genre included
vallenato Vallenato () or "Szlager" in Wayuu language (from the German "Schlager"), is a popular folk music genre from Colombia. It primarily comes from its Caribbean region. ''Vallenato'' literally means "born in the valley". The valley influencing th ...
singer
Carlos Vives Carlos Alberto Vives Restrepo (born 7 August 1961) is a Colombian singer, songwriter and actor. He is known for his interpretation of traditional music styles of Colombia such as vallenato, cumbia, champeta, bambuco and porro as well as genres ...
and
Heroes Del Silencio Heroes or Héroes may refer to: * Hero, one who displays courage and self-sacrifice for the greater good Film * ''Heroes'' (1977 film), an American drama * ''Heroes'' (2008 film), an Indian Hindi film Gaming * ''Heroes of Might and Magic'' ...
singer
Enrique Bunbury Enrique Ortiz de Landázuri Izarduy (born 11 August 1967), best known as Enrique Bunbury, is a Spanish singer and songwriter. He has been described as "by far the most international star of Spanish rock." He was propelled to fame as lead singer ...
. That same year, some activists stated that reggaeton music gives way to misogynistic and sadistic messages. Some reggaeton singers have decided to counteract such accusations. One notable example is singer
Flex Flex or FLEX may refer to: Computing * Flex (language), developed by Alan Kay * FLEX (operating system), a single-tasking operating system for the Motorola 6800 * FlexOS, an operating system developed by Digital Research * FLEX (protocol), a comm ...
, who in 2009 committed himself to singing songs with romance messages, a sub genre he dubbed “romantic style”.


See also

* List of reggaeton musicians *
Reggae en Español In Panama, dancehall reggae sung in Spanish language by artists of Latin American origin is known as ''Reggae en Español'' (in English, Spanish reggae). It originated in the late 1980s in Panama. ''Reggae en Español'' goes by several names; ...
* Panamanian reggaetón *
Dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2004) "The Rou ...
* Calypso * Soca *
Latino poetry Latino poetry is a branch of American poetry written by poets born or living in the United States who are of Latin American origin or descent and whose roots are tied to the Americas and their languages, cultures, and geography. Languages The ...
*
Nuyorican Nuyorican is a portmanteau of the terms "New York" and "Puerto Rican" and refers to the members or culture of the Puerto Ricans located in or around New York City, or of their descendants (especially those raised or currently living in the N ...
*
Kwaito Kwaito is a music genre that emerged in Soweto, Johannesburg, South Africa, during the 1990s. It is a variant of house music that features the use of African sounds and samples. Kwaito songs occur at a slower tempo range than other styles of h ...


References


External links

* * {{Music in spanish Reggae genres Fusion music genres Puerto Rican styles of music Panamanian styles of music Urbano music genres 2000s in Latin music 2010s in Latin music 2020s in Latin music Articles containing video clips